Nowhere is change more evident in the world of business than in the communications field. Gone are the days when businesses simply relied on their landline phones and email to stay in touch with employees, clients, and customers. Today, enterprises have access to a plethora of communication tools and technologies that let them communicate and collaborate in an instant--regardless of their location or the device they use.
Dialpad, the desk phone killer, is one of the companies modern enterprises trust today to deliver next generation business phone system and solutions that support the needs of mobile, new-age workers. And as the #1 recommended business communication platform for G Suite, Google's suite of intelligent apps, Dialpad not only helps enterprises communicate well--they also ensure that businesses succeed and stay productive.
In this article, John Finch, Head of Product and Content Marketing at Dialpad, talks about Dialpad’s G Suite integration and shares how this capability enables them to provide the most scalable, reliable, and modern business communication platform to enterprises today.
Dialpad + G Suite: A Solid Match for Effective Cloud Communications
Founded in 2011, Dialpad is a relatively young company. However, in terms of capabilities, Finch says Dialpad is already competing with the big players in the communications industry. In fact, they now have over 48,000 active paying companies. “We have been launched into the market by offering a service that will bring modern customer service to enterprises. After all, who is really using a desk or a desk phone anymore?” said Finch.
Dialpad’s growing number of customers is not surprising. Developed by the same team that created Google Voice and as the only business communications platform built on Google Cloud Platform, Dialpad provides customers with the most innovative set of business communication features. It simplifies the world of telephony by leveraging Google Cloud Platform and micro services architecture. This means Dialpad can roll out new product updates each week without downtime and expensive hardware requirements, offer enterprise grade security on any device, enable users to access the G Suite productivity apps right from Dialpad, and more.
Integrating Dialpad with G Suite is easy. Users simply have to approve a one-time access request to have all the information needed on one interface. Once done, users can easily do the following:
Display personal G Suite contacts
Sync and save contact changes between Dialpad and G Suite, which means contacts directory is always up to date and accessible.
Display and access shared Google Calendar, Gmail, and Google Drive contents from any device.
“Our integrations with apps and tools you use (whether G suite, Office 365, etc.) all comes back to context,” said Finch. “It provides you with more of a human connection but at same time gives sales and service departments in organizations productivity tools (like Salesforce) ensuring that the phone system works in conjunction with these tools to track calls against performance metrics, to see which accounts are being called on, to view who the touch points are, and to even see the frequency of calls. Dialpad can do all of this because it is built in the cloud. So why would you choose a legacy system versus a system that is built in today’s environment and can grow faster?” he added.
Dialpad: A Seamless Fit for Business Workflows
Because of Dialpad’s innovative communication solutions, Finch says they are already providing their services to a number of commercial companies and large organizations, including Netflix, Uber, Stripe, Code 42, and Motorola. Finch cites Motorola as one of their leading customers that have greatly benefitted from moving their business communications to the cloud via Dialpad.
According to Finch, Motorola was trying to prevent shadow IT by making a strategic shift to the cloud and a modern IT stack that made it easy for an organization to operate and communicate and collaborate using tools like Dialpad. As Motorola went through a big shift to simplification and modifying infrastructure, they saw a need to reduce costs and add mobility. So the company went through a program to not only educate current employees and departments about what was happening but also bring them through and into the process to show employees that they were part of the decision-making process.
“Dialpad offered training and materials, but at the end of the day adoption happened because of the usability and the simplification of the product (in that it’s intuitive to use),” said Finch. “Motorola was already using G suite, and so they rolled out G suite with Dialpad for a single sign on perspective. This way, employees could work together (whether in chat or on a phone call) and see individual communications from emails, meetings, and other kinds of interactions they have worked or been shared on. It gives people context and works simultaneously with communication methods,” explained Finch.
Finch also shared that the secret to Motorola’s successful adoption of Dialpad + G is largely due to the fact that they weren’t only giving the team an additional tool for communication and collaboration. Rather, they gave the people access to a product that integrates with the tools they already use. “The key to ensuring adoption is giving people the tools they want to use on a regular basis rather than providing them with a desk phone and features they don’t use or don’t know how to use,” said Finch.
Why Dialpad Puts a Premium on the User Experience
In addition to offering rich features and app integrations, Finch also highlights Dialpad’s commitment to providing customers with the best user experience. “The user experience is one of the biggest reasons as to why we’ve been more successful,” stated Finch. “From the end user, it is all about their personal mobile device because they want to use it for business communications but also want to separate work from personal. And Dialpad allows this to occur.” Finch also knows that their users want to have access to collaboration tools on the go. That’s why Dialpad ensures their users can achieve this seamlessly. “We always want users to be in sync and allow them to traverse between devices (PC to a desk phone or a mobile device, then be on the go without interrupting service),” said Finch.
Currently, Dialpad is working towards meeting the requests and requirements of their customers, especially in regards to integrations with other CRM apps. Finch shared that they have upped the ante to get Dialpad shored up with a lot more integrations. The provider recently announced their integration with Amazon Alexa. “I think that most things will continue to evolve, and the integration with Alexa shows that with the way we developed our platform, it doesn't matter which device you use. We think of Dialpad as a “single pane of glass” that will provide connectivity to those devices and systems users consistently interact with,” stated Finch.
To learn more about how businesses can make the most of Dialpad’s integration with G Suite and to explore the provider’s range of solutions, please visit Dialpad’s website.
Dialpad is a trusted provider of pure-cloud communication solutions for modern businesses. Formerly known as Switch Communications, Inc., Dialpad is on a mission to kill the desk phone. They offer secure, innovative, and usable communications solutions and services that enable workers to get things done whenever and wherever they work best. Dialpad’s offerings feature HD voice and video, group messaging, SMS, MMS, conferencing, screen sharing, and document sharing, plus with leading business tools, such as Google Suite, Microsoft 365, and Salesforce. Dialpad is trusted by more than 35,000 companies and has recently brought their cloud offerings to Japan via their partnership with Softbank.