VoIP

8x8, Inc. (NASDAQ: EGHT), a trusted provider of high-powered communications and collaboration solutions for enterprises, is increasing its cloud communications footprint even further after its recent annoucement that it has expanded its partnership with leading global workplace provider IWG plc (formerly Regus). With their expanded partnership, 8x8 will now be able to provide Communications Cloud services to an additional 13 new countries as well as offer a broader selection of 8x8 services for Regus customers.

As enterprises throughout the globe quickly realize the advantages of switching to cloud-based communications, service providers are subsequently being presented with numerous growth opportunities by tapping into the cloud services market. However, transitioning to a cloud business model and carving a name in the industry does not come without its challenges.

With today’s consumers becoming increasingly connected and in turn expect the best and most from brands they trust, businesses need to understand that the customer experience is now the next competitive battleground. The better the overall customer experience is, the higher the chances a business has of attracting and retaining clients.  In fact, a study by customer intelligence firm Walker reveals that by 2020, the customer experience will overtake price and product as the key brand differentiator.

Connecting and supporting workforces across multiple countries was once a complex, arduous, and expensive process. However, all of this has changed thanks to the advent of the cloud, which now helps businesses of all sizes drive their operations. Cloud-based communications and collaboration solutions enable businesses of all sizes with multiple locations to quickly, conveniently, and cost-effectively bring their teams together regardless of where they are working from.

This Week in Telecom is a weekly news round-up on VoipReview.org that aims to give our readers a fast and easy way to catch up on the latest news and top stories that are trending in the voice and telecommunications space. Check in each and every Friday to find out more about stories you may have missed in regards to new companies, mergers, trends, and other telecom advancements.