Cloud Communications
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Customer expectations are rapidly changing due to the easy access to real-time information from any device, anywhere. In today’s fast-paced and increasingly shifting marketplace, competing in the market based on product or price alone is not enough to entice customers. What matters most--and what builds or breaks a brand’s appeal--is the customer experience. Even though the focus on the customer has been the forefront of every business, it is a continuously shifting environment that is stimulated by new technologies and new marketing ploys.
Conference calls have become an essential part of the digital workplace. When everyone can’t be in the same room to facilitate a discussion or participate in a collaborative effort, meeting through a virtual channel is a good alternative to help bring team members, clients, and customers together. Unfortunately, some employees consider conference calls as boring and less than productive, especially when participants have unclear agendas and repetitive questions.
Voice over Internet Protocol (VoIP) technology has improved by leaps and bounds, so much so that most businesses--from small businesses to larger enterprises--are replacing and upgrading their legacy phone systems with new-age VoIP and cloud-based communication solutions. This is because, unlike traditional phone systems that include only basic calling features and little flexibility, VoIP systems feature greater capabilities and carry uptime and reliability that suits the need of modern businesses to be connected at all times.
Modern enterprises today are heavily investing in newer and more advanced communication technologies to bring their teams together and enhance collaboration and overall productivity. Unified Communications, in particular, is gaining widespread popularity as it integrates various enterprise communication services, including voice, audio, web, and video conferencing, instant messaging, presence information, and mobility features in one platform.
Digital transformation is no longer just a buzzword--it has become imperative for enterprises who desire to stay relevant and profitable in the market. Organizations are leveraging digital technologies (particularly cloud-based communications and collaboration services) to enhance customer experiences, boost business operations, and support the changing needs of a more mobile and more global workforce. Upgrading a company's communications infrastructure and achieving successful digital transformation, however, can be a complex task without the right tools and the right partners.
Agility has never been more important for organizations, especially given the changing landscape of business communications and available communication channels. Adapting to the ever-changing communications space and efficiently managing costs while monitoring customer behavior are all must-haves in order to stay competitive. But all too often, rigid and complex business processes and communication silos can reduce a company’s agility; and therefore, affect their competitiveness.
Sticky notes, index cards, markers, and flip chart papers: these are some of the most common traditional tools that teams use when getting ideas off the ground, solving a problem, or discussing projects. While these materials have helped countless teams achieve their goals, in today’s digital age most (if not all) organizations need access to better, faster tools and technologies that can enable them to effectively collaborate and work creatively together.
Twilio, the leading cloud-based Communications Platform as a Service (CPaaS) platform for developers, continues to reinvent business communications with its two new offerings: Twilio Proxy and Twilio Functions. Announced at Twilio’s biannual SIGNAL conference, a developer conference for communications, Twilio Proxy and Twilio Functions are two key components of the company’s broader suite of services designed to enable developers to make building multi-channel communications faster and much easier.
Numerous case studies and industry surveys highlight the importance of the customer experience in today’s increasingly connected digital world. The customer experience, which is defined as the customer’s perception of a brand as a result of his or her interaction with the company, has become a critical factor in increasing customer satisfaction, loyalty, and advocacy. There are plenty of ways businesses can ensure a positive customer experience, but perhaps one of the simplest is to make it easy for prospects and customers to contact you.
In the past, offering the highest quality product or service at the best price could be enough to attract more customers and improve your customer base. And while product and price are still important in today’s digital world, the way in which an organization delivers service to its customers has become as important--or perhaps even more so--as the product or service they offer.
This Week in Telecom is a weekly news round-up on VoipReview.org that aims to give our readers a fast and easy way to catch up on the latest news and top stories that are trending in the voice and telecommunications space. Check in each and every Friday to find out more about companies, mergers, trends, and more.
Here’s what you may have missed this week:
Switching from a traditional PBX system to a more advanced and modern unified communications (UC) solution can be a daunting task for some businesses. Organizations need to consider various factors in order to enjoy a successful transition. These include how to choose the right solution that matches a company’s needs, how to make the move as quick and painless as possible for the team, and how to improve the onboarding experience
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